Selected films
Event films, client stories, campaigns, explainers and conversations. Hover to preview, click to watch with sound.
Deloitte India
In-house · 2024 – nowBuild the Apex Advantage
2026The opening film for Coalesce 2026, fronted by Vinay Prabhakar, Partner and Sales Leader. Motorsport, pit crews and live data, as one idea.
Save the date
2026Twenty-eight seconds to announce Coalesce 2026: cockpit, tarmac and a date.
Tax, transformed
2026Deloitte’s Tax Transformation Consulting team in ninety seconds, told in kinetic type.
Cyber Coalesce 2026, Delhi
2026The highlights film for Deloitte’s cyber security summit in Delhi: keynotes, conversations and a room lit green. The opening minute and a half.
How AI is reshaping cybersecurity
2026A podcast with James Lyne of the SANS Institute and Deloitte’s Anand Tiwari, cut with animated type. The opening.
The Phoenix Mills’ HR transformation
2026How The Phoenix Mills moved HR onto Oracle Fusion HCM, told by its leaders and the Deloitte team. The opening minute and a half.
Earlier work
Brands, agencies and broadcasters · 2017 – 2024Capturing India with light painting
2017Two friends, a night out and “Jai Hind” written in light. A Republic Day film for the Honor 6X.
Diwali Rishton Wali
2022A Diwali film about coming home to family, and to the teen patti table.
Season of cakes: fudge brownie truffle
2023Ganache, a mirror glaze and chocolate shards, shot close and slow for FNP Cakes.
HealthifyMe × Razorpay
2019From The Game Changers series: HealthifyMe’s Anjan Bhojarajan on running all of its web payments on Razorpay.
Mirrorless cameras vs DSLRs
2024Which one should you buy? I present this quick, visual explainer for NDTV’s tech show.
All About Cheesecakes
2017Food shot close and slow, to sell a baking masterclass.
Himalayas For The Soul
2018A friend’s first trip to the mountains, in his own words. Tosh, Parvati Valley. The opening two minutes.
79 films and counting. Client stories, podcasts, festive campaigns, product series, tech shows and more.
The full work reel on YouTube ↗Brief to final cut
I work across the whole film, so the idea survives every stage of making it.
- Direct
Fiction and non-fiction. Campaigns, stories and conversations taken from idea and script to the final frame.
- Produce
I head the Delhi base of Deloitte India’s multimedia team, and produced tech shows at NDTV before that.
- Shoot
Cinematography and photography. Director of photography at Ferns N Petals for two years.
- Edit
The cut, the graphics and the sound, in Adobe Creative Suite and Final Cut Pro, with Claude and other AI tools speeding up the workflow. The showreel above is my edit.
- Consult
Creative direction and content strategy for brands and creators who want video that works for a specific audience.
- GTM films
- Client testimonials
- Podcasts
- Explainers
- Event teasers
- Short video bytes
- Tech shows
- Product films
- Festive campaigns
- Branded series
- Customer stories
- Masterclass trailers
AI in the workflow
I try new AI tools as they land and turn the useful ones into repeatable workflows, so the team delivers more, faster, with the craft intact.
- Claude
- ChatGPT
- Midjourney
- Adobe Firefly
- Adobe Express
- Higgsfield
- Runway
- Veo
- ElevenLabs
- Figma
- Canva
- 01
Scripts and storyboards
Research, scripts, treatments and storyboards drafted with AI, so the idea is signed off before a camera rolls.
Claude · ChatGPT · Midjourney · Adobe Firefly - 02
AI-generated shots and b-roll
Shots that would be too costly, too slow or impossible to film, generated to sit alongside live action.
Higgsfield · Runway · Veo - 03
Versioning and subtitles
One master cut turned into every format, size and language, with subtitles and voice versions in a fraction of the time.
Adobe Express · Canva · Figma · ElevenLabs - 04
Automated project tracker
Briefs, timelines, spend and team capacity in one live tracker, so delivery and reporting stay current without manual updates.
Claude · automation tools
Measured, not guessed
I use AI and other platforms to track every workflow against the numbers that matter:
- Turnaround time
- Deliverables per quarter
- Cost saved
- Hours saved per project
- Views and engagement
About
I go past the brief. I put AI and new tech to work before it goes mainstream, read the market behind every idea, and build leaner workflows so more of the time goes into the creative.
Fourteen years across broadcast media, agencies and brands have taught me that a good idea has to work for the audience and for the business. At Deloitte India, where I head the Delhi base of the multimedia team, that means pairing AI filmmaking with traditional craft, and constantly exploring more efficient creative workflows so the team spends its hours on ideas.
- 2024 – nowDeputy Manager, Marketing · MultimediaDeloitte India
- 2023 – 24Senior Producer, TechNDTV
- 2021 – 23Video Lead · Director of PhotographyFerns N Petals
- 2019 – 20Senior ProducerStudio 33
- 2018 – 19Senior ProducerNDTV Convergence
- 2017 – 18Assistant DirectorShadow Films · Notorious Owl Pictures
- 2016Producer, IIID Delhi and ChandigarhNDTV Lifestyle
- 2013Sales ExecutiveIndian Motorcycles
- 2012Brand PromoterLeo Burnett
- 2011Team Tracker, The Amazing Race AustraliaEarthCare Films
Education
- M.A., Journalism and Media Production, Jain University
- B.B.A., Monad University
Tools
- Adobe Creative Suite, Final Cut Pro
- Claude and various other AI and automation tools